Happily: From my observation since 2019, PH Agriculture is looking good – we are looking at the sunrise of farming – despite Covid-19 etc. Unhappily: At the same time, we are looking at the private media’s overall journalism that is hardly dedicated to prosperity in the lives of Filipino farm families. And no presidential or senatorial candidate is talking about agriculture, the #1 industry in the Philippines.
On Facebook today, Saturday, 28 February 2022, Maris Diokno is un/happily sharing her
father Jose W Diokno’s legacies of
Human Rights and Nationalism – “Remembering Dad” –
saying, with I noting Maris’ brother Chel
Diokno is running for the office of Senator:
The victory we aspire for in
May 2022 is not about ourselves but about causes way beyond us: justice and
equity and dignity as human beings and as a people – in Dad’s words, “a nation
full of hope and full of joy, full of life and full of love.”
Happily, as a journalist and an agriculturist (UP '65),
instantly and wholeheartedly, when I read “a nation full of hope and full of
joy, full of life and full of love,” I think of Agriculture. Unhappily, I think
of the millions of Filipino farmers Not full of hope, Not full of
joy, Not full of life, and Not full of love!
All
those 4 Nots on Filipino farming not enjoyed by farmers, I blame on
journalists not full of hope, not full of joy, not full of life, and not full
of love when they write!
Concrete example: Since March 2019 at least, I have been googling
& writing about Philippine Agriculture – and I have not found any private journalist
or opinion writer mentioning even in passing current Secretary of Agriculture William Dar’s “New Thinking About Agriculture” along
with the paradigms providing its “infrastructure.” I am quite sure not one
of our PH journalists knows what the new thinking is, what are those paradigms
and how many – and how do they relate to Philippine agriculture as envisioned
by Mr Dar.
If PH journalists do not relate to the bigger
picture, how can they be trusted to deliver good news on agriculture?!
Necessarily, PH journalists will have to learn what I call “CoViD21”
– from Communication for Village
Development – the “21” being a reminder of 2 things: (a) Covid-19, and (b)
that I thought of it in 2021. Better late than never! CoViD21 is my optimistic
view of the coming PH Agriculture – that Organic
Agriculture will enrich more farming families and villages.
If you
have been reading me, you know organic agriculture equals regenerative agriculture, our saving grace – fundamentally, we restore
the health of the earth. Regenerative agriculture is our Samson defeating with
a single stone 3 Goliaths: farmer poverty, unhealthy foods, and climate change.@517
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